Are you struggling to increase your e-commerce sales? You’re not alone. Many online businesses face the challenge of driving traffic and converting it into sales. However, there are proven e-commerce strategies that you can implement to boost your...
In today’s competitive e-commerce landscape, businesses often compare the benefits of using Google Shopping vs. Bing Shopping to determine the most effective platform for their advertising campaigns. With Google dominating the search market, it’s easy to overlook...
In today’s digital age, online shopping has become increasingly prevalent, with millions of people across the globe turning to the internet to purchase goods and services. Whether it’s for the convenience of browsing and buying from the comfort...
ChatGPT is a great free tool that can help us automate many routine marketing tasks. Let’s have a look at some of them that will definitely save your time and energy. Contents What Is ChatGPT? How to Automate Routine Marketing...
Google Tag Manager (GTM) is one of the most useful tools for marketers. However, Shopify has no built-in integration for GTM, and you often need a guide to set it up. In this article, we’ll talk about how to add GTM to your store on Shopify. Also,...
Google Shopping is a service from Google that allows users to search, compare and buy products from various sellers who have paid Google to advertise their items online. In this article, we’ll have a look at shopping campaigns and detail important...
Over the past few years, we have seen the rapid growth of e-commerce. In 2020, only 17.8% of sales were made from online purchases. We expect that this number will reach 20.8% in 2023. Once you decide to sell your product online, you may be overwhelmed by...
Microsoft Shopping Ads (Bing Ads) can become an effective way to promote eCommerce projects and attract leads in addition to Google Shopping campaigns. In this article, we will give you a step-by-step guide on how to set up Microsoft Shopping campaigns....
This article describes Google Ads and Google Analytics attribution models in detail. After reading you will be able to choose the right attribution model for your advertising strategy and determine which channels or ads result in sales, are worth investing...
