Client The client is a developer on Phuket island, selling under construction apartments in a residential complex next to the incredible Bang Tao beach. Completion date of the residential complex – end of 2022. The apartments are suitable for rental, family...
Client Sibereon – an online store with products of its own brand Nisus for camping, fishing, hunting, and outdoor recreation. Market – the USA. The challenge The client had good sales on Amazon and eBay before. During the next business development...
While online competition is constantly increasing, it is crucial to be able to distinguish your product from hundreds and thousands of similar competitors offers. There are many opportunities in Google’s tools arsenal serving this purpose. In this article, we will discuss in...
What is it and why Google Free Listings is a feature by Google that allows you to display Shopping ads on Google Shopping for free. The program is free, which is the biggest advantage. As a merchant, you pay nothing for participation and traffic. Google Free Listings is...
In this article, we will talk about how to improve an online store website in order to prepare it for paid traffic and increase the number of orders. (more…)
How to integrate Shopify with a Merchant Center, Facebook Ads, and Microsoft Ads account? How to transfer the reviews from the website directly to ads? How to return a customer who abandoned the cart? How to increase the average check? How to increase repeat purchases? We talk about...
We will share a case from our practice – how we discovered a breakdown in the payment system of an online store, what reports were used and what actions were taken.The article will be useful not only for digital advertisers but also for owners ormanagers of e-commerce...
Google Smart Shopping Campaign is a real deal for a PPC specialist. This campaign can produce brilliant results with minimum actions from an expert, it is as automated as possible. But it’s not that simple. We had to go through a tortuous path of testing hypotheses, adjusting...
When you promote e-commerce projects, Microsoft Shopping Ads (former Bing Ads) can become an effective way to attract leads in addition to Google Shopping ad campaigns.In this article, we will show a step-by-step guide on how to set up Shopping campaigns on Microsoft Ads....
