How to Install Google Tag Manager on Shopify

Google Tag Manager (GTM) is one of the most useful tools for marketers. However,...

Google Performance Max Shopping vs Standard Shopping Campaign

Google Shopping is a service from Google that allows users to search, compare and buy...

Google Ads and Google Analytics Attribution Models Guide

This article describes Google Ads and Google Analytics attribution models in detail....

10 Effective Types of Google Ads for Real Estate

Our agency has a lot of experience running Google Ads for Real Estate. We’ve worked...

Google Performance Max Guide

A Performance Max campaign is one of the latest and the most automated types of ad...

How to Set Up Google Ads Dynamic Remarketing in Shopify

Introduction In this article, we’re going to explore an advanced type of remarketing...

How Fintech Startup Finom Expanded Into New Markets

Finom, a B2B financial service startup which provides online financial services for SMEs, freelancers and...

Ecommerce PPC Strategy: How to Drive Sales With Online Ads

In 2021, 2.14 billion people bought products online, which is 27% of the world’s population. The...

The Importance of Correct Conversion Tracking for eCommerce Projects

In this article, I’ll explain why correct conversion tracking for eCommerce projects is crucial. What...

How to Prepare an Online Store for the Holiday Season

Every autumn, the high season begins in retail. It is important for any online store to enter the season as...