Microsoft Ads (Bing) Free Product Listings: What Is It & Why You Must Have It
If you are planning to launch a Shopping Campaign on Microsoft Ads for your Online Store you should know...
How to Setup Microsoft Ads (Bing) Dynamic Remarketing on Shopify
Intro Dynamic remarketing on Microsoft Ads is an effective tool for promoting...
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June 30, 2022
by Xenia Volokitina
Ecommerce PPC Strategy: How to Drive Sales With Online Ads
In 2021, online purchases were made by 2.14 billion people, which is 27% of the world’s population....
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June 13, 2022
by Aleksandr Akhmadyrshin
The Importance Of Correct Conversion Tracking For eCommerce Projects
In this article, I’ll explain why correct conversion tracking for eCommerce projects is crucial. What other...
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January 31, 2022
by Xenia Volokitina
How to Prepare an Online Store for the Holiday Season
Every autumn, the high season begins in retail. It is important for any online store to enter the season as...
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November 18, 2021
by Xenia Volokitina
Google Shopping Feed Optimization To Scale Your Sales
Google Shopping ads is not a highly controlled format. Ads collect most of their data from the feed. However, the...
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November 2, 2021
by Xenia Volokitina
How to prepare an online store for ads launch and increase conversions
In this article, we will talk about how to improve an online store website in order to prepare it for paid traffic...
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June 9, 2021
by Elena Romanova
How Web Analytics helps identify breakdowns in eCommerce Websites and what actions should be taken by online marketing team (real case)
We will share a case from our practice – how we discovered a breakdown in the payment system of an...
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April 2, 2021
by Aleksandr Akhmadyrshin
How To Set Up Microsoft Shopping Campaigns (Bing Ads) For E-Commerce Store On Shopify
When you promote e-commerce projects, Microsoft Shopping Ads (former Bing Ads) can become an effective...
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January 26, 2021
by Elena Romanova